Category Archives: Business

Prime Time

Good News! 135 f/2 L arrived today. Just tested it out and everything  I read about the bokeh quality is true. ( Bokeh is the quality of the blur of the out-of-focus portion of the image) The smoother, the better. Fast telephoto lenses are great at separating the subject from the background, and this lens […]

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{ Story Arc }

Recently, I received an email that simply asked for a rate sheet. This is fine, but it signals to me that the quality of wedding photography is not as important to them as a low price. Luckily, in this market, there is an abundance of photographers with a diverse range of talent, style, and price points, so […]

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